Working with brands at the heart of their digital transformation journey. Building out capability via people, process, data and tech to mature marketing and agency team’s ability to meet the challenges and opportunities of today’s digital ecosystem.
Accomplished Marketing Leader
With 20+ years of brand and performance marketing experience, I have a strong grasp of the requirements of the modern marketeer. Having led teams both agency and client side, I get your marketing team’s pain points and can help you articulate the art of the possible to galvanise your transformation programme around and maximise Marketing ROI
About me
Digital Transformation specialist
Having steered complex digital transformation projects across Channel 4, UKTV and Mind Candy, I have a strong grasp of the modern Martech stack and am well-placed to translate Marketing requirements into Technology, Architecture and Product workstreams. I will work closely with your legal and data governance teams to ensure use cases are compliant and future-proofed against the shifting regulatory landscape
High-performance leader and Exec Coach
Transformation is not just about procuring the right tech. Optimising your people’s skills and reviewing the marketing process is fundamental to driving sustainable change. Leveraging my skills as a qualified Executive Performance Coach and experience in recruiting and leading high-performing digital teams, I will work with you to train up and empower your people and review your processes to ensure you have the winning formula to ensure widespread adoption of your modern martech stack and drive maximum business impact
Work with me
“Emily is a dynamic and driven Marketing leader, passionate about the future of our industry and unlocking the power of digital technology to enhance effectiveness and efficiency. She’s also an absolute joy to work with and her team leadership skills are second to none”
“Emily has been a fantastic client, always pushing and challenging us, embracing change, and curious about the latest industry developments. Her infectious drive to move things forward have been instrumental in helping step-change OMG’s relationship with Channel 4 by embracing the opportunities data and tech present in helping the channel meet their objective of becoming a digital 1st public service broadcaster.”